The kitchen is the hub of the home or office, and the refrigerator is at the heart of it. It’s one of the few appliances that everybody will use – multiple times – on a daily basis.

Some statistics say a typical fridge is opened more than 30 times a day – which means 30 chances for your company to make an impression through a magnetic personalized promotional item.

The magnetic pull of a refrigerator also attracts a flurry of family photos, invitations, reminders for doctors’ appointments and A+ papers. Here are some ways to make your promotional magnets stand out amid the chaos.

Be Useful!

Promotional magnets are ideal for companies that provide a convenience-related service such as food delivery, particularly if the design announces a new-and-improved feature – like a discounted price – that will help you stand out in a multitude of choices.

For sports teams, theater groups or non-profit organizations, custom refrigerator magnets also can serve as a valuable reminder of a date that’s important to you and your customers – whether it’s an event, performance, volunteer opportunity or the full schedule for an upcoming season.

Ways to make your brand a permanent fixture on the fridge

• promotional calendar magnets
• customized photo frame magnets
• magnetic clips
• magnetic notepads
• magnetic dry-erase boards

Be Attention-Grabbing

With so much vying for attention on the exterior of the average fridge, this is not the place to be demure. Use a magnet design with bright, bold colors, an interesting or funny phrase or a shape that speaks to your business.

Be Engaging

While a classic business-card magnet does the job of providing easy access to your company’s contact information, this – the hub of the house – is the place to post a call to action. Use an oversized postcard magnet to provide detailed information in a way that’s far more memorable than traditional mailers, or communicate a simple heartfelt “Thank you” that won’t get thrown away like a paper card.

Contact one of our Promotional Consultants today and get on your customers’ fridges tomorrow!

Special Offer Valid Until APRIL 30, 2012

ORDER ONLINE

2.75/3 inch Post-it Notes
$.69 Each (250 quantity)

• Full value, full Color!
• 25 sheet pad
• Great for multi-color artwork
• The low cost option – same great Post-it Brand promise, service, and delivery.  Printing with process inks keeps it simple and saves money!
• Value pricing allows you to design with as many colors as you wish and print all for a single price.
• White paper only
• Adhesive on the 2.75 inch side

3 x 4 inch Post-it Notes
$.75 Each (250 quantity)

• Full value, full Color!
• 25 sheet pad
• Great for multi-color artwork
• The low cost option – same great Post-it Brand promise, service, and delivery.  Printing with process inks keeps it simple and saves money!
• imprint your logo and message in 1-4 colors
• White paper only
• Adhesive on the 2.75 inch side

ORDER ONLINE

- or -

Contact Doug Beimesch For More Information (859) 746-1022 x103 -or- (877) 871-7373 x103

> Download Flyer

Is it possible to put an amount on the value of a walking billboard?

Whether you’re distributing gifts to employees or stocking up on giveaways, cold-weather custom apparel is a surefire way to make your brand a hot topic during the winter months.

It’s Highly Visible

Outerwear – versus polo shirts, for example – can be a particularly effective way to build brand identity because, let’s face it, most of us look most closely at people when we first see them – when they’re walking into our home or a restaurant and are still are bundled up. Wouldn’t it be nice for that first glimpse to include your logo, proudly displayed on a wool hat, scarf or jacket? Particularly in crowded settings, they quickly become an effective advertising medium.

It Signals Approval

Even if the wearer personally has never done business with your company, customized apparel projects a sense of familiarity that family, friends and co-workers will notice – serving as a stamp of approval of sorts.

It’s Always Welcome

Because items like gloves are frequently misplaced, most of us are always happy to get an extra, free pair.

Unless a customized item, like a jacket, is going to be required attire for employees, the key to success with customized apparel is to make it something that people want to wear.

How to Make People Want To Wear Your Apparel

Use quality items from reputable brands – Customers are familiar with brands like Columbia and Nike, which Idlebrook stocks. This helps them feel comfortable that, if they grab your customized fleece on the way out the door, it will provide sufficient warmth and protection from the elements – which means more exposure to your brand.

Keep it somewhat simple – Your customized design should be eye-catching but also stylish.
We stock something for every taste, from youthful skull caps and knit hats with earflaps to a camouflage-patterned beanie.

Go for maximum exposure – Fleece jackets have become favorite outerwear during warmer months and, during the winter, serve as a layer that’s light enough to leave on indoors. Fleece vests and cotton hoodies also provide opportunity for year-round wear.

When picking a style, don’t forget to think about how it projects your company’s color scheme and identity – whether polished, active or “green.”

Make sure to browse our custom apparel or contact (859-746-1022) one of our Promotional Consultants to find just the right fit for your project!

Is there a particular pen that you’ll dig to find on your desk, or perhaps hesitate to loan to a co-worker? We all have a “favorite pen” that we get attached to, and, chances are, there’s something special about it.  Wouldn’t you like to have your logo on your customer’s favorite pen?

In the world of promotional pens, even standard ball-point plastic styles deliver a very low cost per impression. But if your budget allows it, a small upgrade goes a long way toward “favorite pen” potential. Here are a few things to consider that can make your pen stand out from the others and maximize its promotional impact.

1. Comfort - Wider styles with gel grips are more noticeable than their skinny counterparts, and provide a larger imprint area for your logo or company name.
2. Smooth Operation - We’ve all used a low-quality pen that feels like it grates across the paper (not likely to become a favorite). Make sure to try out a sample before committing.
3. Convenience - Retractable ball-point pens are always a good choice for their ease of operation. According to the U.S Writing Instrument Manufacturers Association, this is the most popular style of promotional pen.
4. Cool Features - Depending on the age and interests of your audience, promotional pens with a couple bells or whistles can bring additional “show and tell” exposure for your brand. There are styles with a window that reveals up to six messages that rotate with every click or even pens with incorporated flashlights, laser pointers or USB drives.
5. Class - If you’re marketing to corporate professionals, there are plenty of high-quality “executive” pens with metal finishes, laser engraving, trim-work and a little more “weight.”
6. Don’t Forget Presentation - If you’re going to spend a little more for a premium pen, make sure prospective clients know they’re special. Particularly at trade shows with booths full of giveaways, an open box full of pens is not nearly as enticing as a dozen or so designer pens that are neatly displayed.

Regardless of the style, promotional pens can function as a shorthand business card, but don’t try to pack in as much information as possible onto the imprint. A name, phone number and website or email address should do it.

For assistance in selecting the style that fits your needs, contact one of our Promotional Consultants.

Most of us have more T-shirts in our closet than any other attire. They’ve become the souvenir of choice for events and vacations and often remain a keepsake even when they’re outgrown or tattered – leading to the recent trend of incorporating them into a “T-shirt quilt.”

Get Some Exposure

For working, playing and even dressing up, the basic T-shirt is iconic apparel for Americans of all ages and all walks of life. This American adoration means a customized T-shirt is almost guaranteed to get some wear – and get your company some exposure. Make your name a staple of your customer’s wardrobes with a thoughtfully chosen design that’s stylish and wearable.

Tips On Buying Promotional T-shirts

1. Order Multiple Sizes - T-shirts are a cornerstone of comfort and aren’t going to be worn if they’re too small. Likewise, someone who needs a size “Small” isn’t likely to wear a XXL. Poorly fitting T’s will find a home deep at the back of the closet or as a rag for washing the car.
2. Consider a Customized Style or Fabric - Fitted styles with cap sleeves often are more appealing to women, while shirts made with performance fabrics will capture the attention of your sports-minded consumers. In general, most people also have fewer long-sleeve T-shirts in their closet.
3. Don’t “Go Big.” – It can be tempting to choose an eye-catching design that spans across the chest or spells out your company name in 5-inch-tall letters – this is, after all, for marketing purposes. But don’t stray too far from traditional imprint areas. A Promotional Consultant can provide guidance on standard sizes.
4. Make It Interesting – A T-shirt is an ideal place to have some fun. Think about placing a small logo in a less-common spot such as on the sleeve or at the back of the shirt’s neck. Incorporate a design that makes a nod to a pop culture saying that relates to your industry or to your company’s own “inside joke.”
5. Add Some Color to the World – While basic white T-shirts will never go out of style, a neutral color like navy or gray can make a shirt stand out and bring increased recognition to your brand.

> Browse our wide range of T-shirts

> Design your own T-shirt

Contact one of our Promotional Consultants today for more information about promoting your organization with T-shirts or some other customized apparel.

Bic Clic Stic Promotion

Just $.36 each when you buy 300 or more
Offer Good Until March 31st, 2012

Contact Doug Beimesch For More Information (859) 746-1022 -or- (877) 871-7373

ORDER ONLINE

• Always in stock
• Break-resistant pocket clip
• Most popular retractable in promotional products!
• Over 400 possible color combinations

Imprint
Screen Printing (SP): Price includes a 1-color barrel imprint. 3 colors available on barrel, 1 color on clip. Add $.12(C) per pen for each additional imprint color or clip imprint. See diagram for imprint areas, location and number of colors.

Imprint Area
SP: 2 1/8″W x 3/4″H (max. 3 colors)
SP: 1 1/8W x 5/32″H (max. 1 color)

Product Dimensions:
1/2″W x 5 7/16″H

Product Colors
Black, Blue, Burgundy, Clear, Cream, Forest Green, Green, Metallic Dark Blue, Metallic Brown, Metallic Green, Metallic Orange, Metallic Red, Metallic Sand, Navy, Orange, Pink, Purple, Red, Silver, Teal, White, Yellow
Choose 1 barrel and 1 trim color. Please note that barrel and trim colors may not be an exact color match. Flow lines may be visible in metallic barrels.

Point Style / Ink Color / Options
Medium Point / Black, Blue, Red
Fine Point / Black, Blue
Ink Options: BIC® Easy-Glide System® Ink or BIC® Fraud Defense Ink™option. Add $.05(G) per pen.

Product Weight: 500=7 lbs (approx.)

When you head out to Burlington Days stop at Idlebrook too!

Contact us and let us know you are stopping by!

Despite the popularity of maintaining a digital calendar on a smartphone or computer, a physical calendar often is more convenient for quickly checking what day of the week a date falls on, for example, or gauging a month’s schedule at-a-glance – particularly when using a phone to set up a meeting or appointment.

The tried-and-true paper variety has not lost its spot in the workplace or home, and there are plenty of standard, affordable styles appropriate for whatever message you’re looking to communicate, and for whatever space your customer does his or her decision-making.

For maximum exposure

If your customers work in open-concept offices, a yearly calendar that’s more than a foot and a half wide and over 2 feet high can be hung in a shared space and serve as the community calendar. An open band between the first and last six months of the year presents your company’s logo and contact information every time someone checks a date or adds a memo.

For daily impact

Specialized calendars provide even more reasons for a customer to take in your information on a daily basis. A “Healthy Living” stapled calendar, for example, provides healthy living tips and beautiful nature photography, which can be just what the doctor ordered if your customer is a resident of Cubicle-ville. Or create a customized business calendar that supports your company’s values and fosters a connection with the customer, by including energy-saving tips and reminders, for example, or photos of employees volunteering in the community.

For novelty and convenience

Despite all those nifty digital calendars, there’s still something appealing about having a yearly calendar printed on a sturdy card that easily slips into a wallet, or a full 12-month calendar printed on a tiny pad connected to a business-card magnet.

Order calendars for 2012 now

One important note to consider: While customers gladly use promotional calendars, they usually stick with whatever calendar they start with for the year. Now is the time to order for 2012.

> See some of our suggested customized calendars

Contact one of our Promotional Consultants today so you can distribute your promotional calendars by the end of the year!

Both Official and Intermediate Size Available
$45.25
 
 

Wilson Jet Competition Basketball

Both Official and Intermediate Size Available
$31.25

Contact Us while supplies last!

Customers can never have enough household essentials

There’s a reason why pens have more staying power than most other promotional products: They’re a prime example of items that disappear frequently or are always somewhere else when you need them.

This list includes household essentials like….

• Tape measures
• Chip clips
• Nail files
• Notepads

Handy items you never think to buy

Little handy items never make it onto most people’s shopping lists but quickly become must-haves which aren’t likely to be replaced.

The list includes handy items such as…

• Pill boxes
• Letter openers
• Rubber jar openers

Products that are immediately useful

Once an item finds a home in a drawer or cabinet, it runs the risk of being forgotten. Make sure it never gets that far.

Some products ideas that are immediately useful

• Moms usually don’t leave home without a few Band-Aids tucked into their purse or diaper bag, so give them a bandage kit.
• For shoppers rushing about with bags of purchases, provide them with  a roomy reusable tote.

Items that are “regiftable”

Not that anyone would wrap up a promotional giveaway for their dearest relatives, but many people have commented in surveys that they would pick up a free item, even if they didn’t have any use for it but thought a friend or family member might like it.

Some “Regiftable” Items…

• Miniature office kits with a stapler
• Paper clips and notepad make fun stocking stuffers for college students
• Younger children would enjoy miniature plastic sports balls, pom-poms or string back packs
• Golfer in the family could always use another towel

Check out Idlebrook’s Zippy Letter Openers or our entire line of Desktop Accessories, Personal Care Items, Tape Measures or contact one of our Promotional Consultants to find out how to keep your company’s name in you customer’s kitchen, desk, utility cabinet, pocket, or purse!